Vaquera was founded in 2013 as a reaction to the lack of diversity in the contemporary fashion scene. We aim to constantly push boundaries, renew ourselves, and remain genuine: to provide an opposition to well-established brands that aim solely to push product. In doing so, we hope to create new standards of beauty and steer the mainstream away from its narrow ideals. Many fashion authorities and publications have begun to recognize Vaquera as one of NYC’s most creative, independent new brands.